Tuesday, June 30, 2009

MQ-9 Reaper Stars in New USAF Infomercial

An Air Force commercial highlighting the technology of the unmanned aircraft systems is airing nationally this week in television markets and select movie theaters across the country.

The "UAS" commercial depicts a futuristic look at warfighting and how what was once considered science fiction is now reality for the Air Force.

The commercial features the technology of an MQ-9 Reaper unmanned aircraft system and Airmen from Creech Air Force Base, Nev., supporting special operations Airmen in identifying, locating and eliminating enemy threats.

"The Air Force is in the fight. Our latest creative efforts with the new commercials capture this by emphasizing the professionalism of highly trained Airmen using the latest technology," said Capt. Richard Solorzano, the chief of advertising for Air Force Recruiting Service.

The "UAS" was produced by contract ad agency GSD&M Idea City of Austin, Texas, for Air Force Recruiting Service. The 30-second spot began airing June 29 on the Adult Swim, BET, Comedy Central, ESPN, ESPNews, FX, FOX Soccer, G4, MTV, NFL, Speed, Spike TV, TBS, USA and History channels. It is scheduled to air through September.

Two other commercials also featuring the science fiction theme are in post-production with GSD&M Idea City and are scheduled to begin airing this fall. They include "CSAR" and "Space Command."

"CSAR" highlights the Air Force's elite combat, search and rescue Airmen who go into hostile environments to rescue downed servicemembers as part of special operations. Pararescuemen parachute undetected into a perilous situation where they provide medical treatment before transporting downed personnel to safety.

"Space Command" reveals the role by men and women in the Air Force's Joint Space Operations Center at Vandenberg AFB, Calif., in protecting satellite and other space assets as well as providing critical data to forces on the ground.

The "UAS" commercial and other Air Force products can be seen on Air Force Blue Tube at http://www.youtube.com/watch?v=fiB3vrhPDNs&feature=channel_page.

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